Role in brief
Binance, a major global blockchain ecosystem, is seeking an intern for its Accelerator Program. This role focuses on identifying, engaging, and managing relationships with Key Opinion Leaders (KOLs) to support brand and PR goals. It is suitable for recent graduates or students in communications, marketing, or public relations who are proactive and possess strong interpersonal skills.
About the role
This internship involves working within Binance's Accelerator Program, specifically with the Brand team. The core responsibilities include assisting with the identification and engagement of Key Opinion Leaders (KOLs) who align with the company's values. This also extends to supporting the organization and attendance of KOL events, meetings, and networking activities, acting as a direct liaison to ensure clear and professional communication between the company and its KOLs.
A significant aspect of the role involves managing communications during sensitive situations, including crisis management and supporting resolution efforts with KOLs. The intern will also be responsible for preparing and delivering regular updates and reports on KOL activities and public sentiment, ensuring that the brand team is well-informed. This work requires collaboration with various internal teams to ensure KOL strategies are aligned with broader public relations objectives.
Success in this position means effectively building and maintaining strong relationships with KOLs, contributing to a positive brand image, and ensuring smooth communication flow. The ideal candidate will be detail-oriented and capable of working in a fast-paced environment, representing Binance professionally at all times. While an interest in crypto is beneficial, it is not a mandatory requirement for this role.
The annual salary for this internship ranges from $90,000 to $150,000 USD.
Skills that matter here
- Communications: This role requires a background in communications to effectively manage brand messaging and interact with Key Opinion Leaders.
- Marketing: Understanding marketing principles is important for aligning KOL engagement with overall brand and public relations strategies.
- Public Relations: The intern will support PR goals by assisting with KOL activities and managing public sentiment.
- English: Fluency in English is essential for coordinating with international partners and stakeholders.
- interpersonal skills: Strong interpersonal skills are necessary for building rapport and maintaining professional relationships with KOLs.
- crisis communications: The role involves assisting with crisis communications and supporting resolution efforts during sensitive situations with KOLs.
Who this role suits
- A recent graduate or final-year student in a relevant field like Communications, Marketing, or Public Relations.
- Someone who is proactive, detail-oriented, and capable of thriving in a fast-paced work environment.
- An individual with strong interpersonal skills, comfortable engaging with influencers and representing a company professionally.
- A person who can handle sensitive situations calmly and maintain professional conduct.
From the employer
- Assist in identifying and engaging KOLs aligned with our brand values.
- Support the Brand team in organizing and attending KOL events, meetings, and networking activities.
- Act as a liaison between the company and KOLs, ensuring timely and professional communication.
- Help manage crisis communications and support resolution efforts with KOLs during sensitive situations.
- Prepare and deliver clear, concise updates and reports on KOL activities and public sentiment.
- Collaborate with cross-functional teams to align KOL strategies with overall PR goals.
- Maintain a professional and presentable image as a representative of the company.
- Recent graduate or final-year student in Communications, Marketing, Public Relations, or related fields.
- Fluency in English is required to be able to coordinate with overseas partners and stakeholders. Additional languages would be an advantage.
- Strong interpersonal skills with the ability to build rapport and maintain professional relationships.
- Presentable, confident, and comfortable attending events and engaging with influencers.
- Proactive, detail-oriented, and able to work effectively in a fast-paced environment.
- Interest in the crypto/blockchain industry is a plus but not mandatory.
- Ability to handle sensitive situations calmly and professionally.
- Shape the future with the world’s leading blockchain ecosystem.
- Collaborate with world-class talent in a user-centric global organization with a flat structure.
- Tackle unique, fast-paced projects with autonomy in an innovative environment.
- Thrive in a results-driven workplace with opportunities for career growth and continuous learning.
- Competitive salary and company benefits.
- Work-from-home arrangement (the arrangement may vary depending on the work nature of the business team).
Questions about this role
What is the remote work policy for this role?
This is a remote position, though the specific work-from-home arrangement may vary depending on the business team's needs.
What is the expected seniority level for this position?
This role is an internship, suitable for recent graduates or final-year students.
What are the core skills required for this internship?
Candidates should have a background in Communications, Marketing, or Public Relations, be fluent in English, possess strong interpersonal skills, and be proactive and detail-oriented.