Art Director for Mobile Games Ads (Project Based)

About the role

This role focuses on the visual leadership for mobile game advertising campaigns. The Art Director will guide the creation of user acquisition assets across various formats, including video and static images, ensuring they meet high performance standards. This involves translating creative briefs into actionable directions for designers and overseeing the production pipeline.

A key aspect of the work involves providing clear and structured feedback to motion designers and other creative team members, maintaining momentum in fast-paced production cycles. The Art Director will also evaluate client-provided assets for technical compliance and strategic use, ensuring all visual elements contribute effectively to marketing goals.

Success in this position means consistently delivering high-quality, high-performing mobile marketing assets. It requires a blend of strong visual and conceptual thinking, the ability to manage multiple projects simultaneously, and a proactive approach to integrating AI tools for ideation and production efficiency. The role offers autonomy while working closely with a creative producer and designers.

The annual salary for this project-based role ranges from $74,750 to $120,750.

Skills that matter here

• visual execution: This role requires leading the visual development of user acquisition assets for mobile game ads.
• briefing and directing: The Art Director will provide clear guidance and feedback to motion designers and other creative staff.
• auditing client-provided assets: This involves reviewing client materials to ensure they meet technical specifications and can be effectively used in campaigns.
• AI tools: The role encourages integrating AI for ideation, production, and workflow improvements.
• mobile marketing assets: Proven experience in creating high-performing visual content specifically for mobile advertising is required.
• client-facing situations: The Art Director needs to be comfortable representing creative decisions directly to clients.

Who this role suits

• A person who thrives on leading visual projects and guiding creative teams.
• Someone who can manage multiple creative workstreams efficiently while maintaining quality standards.
• An individual comfortable interacting with clients and articulating creative choices.
• A professional who actively explores and integrates new technologies, like AI, into their creative workflow.

From the employer

• Leading visual execution of high-performing UA assets across video, statics, and ASO.
• Briefing and directing Motion Designers and Designers with clear, structured feedback across fast-moving production pipelines.
• Auditing client-provided assets to ensure they meet technical specs and identify how they can be used effectively in creative development.
• Bringing AI tools naturally into your process, whether for ideation, production, or workflow.

• Proven experience creating high-performing mobile marketing assets with strong visual and conceptual thinking.
• Able to manage multiple workstreams at pace while maintaining quality.
• Comfortable in client-facing situations and confident representing creative decisions.
• Familiar with AI generation tools and how they're evolving.

• Work is project-based, with potential for ongoing collaboration.
• You'll work closely with our Designers and Creative Producer — fluidly, with a high degree of autonomy.