Manager, Brand Design Engineering

About the role

This role focuses on the pre-login experience for Gemini, specifically designing and building websites, landing pages, and other marketing surfaces. The manager will partner with design and engineering teams to ensure these external touchpoints meet a high visual standard. A key part of the work involves prototyping in code, utilizing AI-assisted design tools, and pushing high-fidelity work directly into production to accelerate deployment.

The position also includes designing, building, and maintaining web and mobile design systems in collaboration with product and design teams. This involves creating component libraries and infrastructure that support consistent visual identity and user experience across all platforms. The goal is to reduce friction in the design-to-engineering-to-deploy workflow, increasing the speed at which new initiatives can be launched.

The Manager, Brand Design Engineering will also lead a small team of brand designers. This leadership aspect involves guiding the team's work, ensuring quality, and fostering an environment where both design sensibility and production-ready engineering are prioritized. Success in this role means delivering polished, cohesive designs for Gemini's market initiatives while optimizing the process from concept to deployment.

The base salary for this position ranges from $150,500 to $215,000, applicable to candidates located in New York, California, or Washington.

Skills that matter here

• Figma: This tool is used for design proficiency, indicating its role in the design process for creating web and mobile interfaces.
• Webflow: This platform is used for design and building, suggesting its application in creating and managing websites and landing pages.
• Builder.io: This tool is used for design and building, indicating its use in constructing web experiences, potentially with a focus on content management or visual development.
• React: This JavaScript library is a requirement for front-end fluency, essential for building user interfaces and components.
• Next.js: This framework is required for front-end fluency, suggesting its use for server-rendered React applications and static site generation for performance and SEO.
• TypeScript: This language is required for front-end fluency, indicating its use for adding type safety to JavaScript code, improving code quality and maintainability.

Who this role suits

• A person with a background that combines design and front-end engineering, demonstrated through a portfolio of shipped work.
• Someone who pays close attention to visual details like typography, spacing, layout, and grid systems.
• An individual comfortable working with ambiguity and capable of maintaining high standards while moving quickly.
• A candidate who has experience in building high-fidelity prototypes, component libraries, and design system infrastructure.

From the employer

Responsibilities:

• Design and build the pre-login experience — websites, landing pages, and marketing surfaces — for Gemini's GTM launch initiatives, partnering directly with design and engineering.
• Set a high visual bar for across all external surfaces.
• Design, build, and maintain design systems for web and mobile alongside the product and design team.
• Prototype in code using AI-assisted design tools; push high-fidelity work directly to production.
• Accelerate the design-to-engineering-to-deploy workflow — reduce handoff friction and increase ship velocity.
• Manage a small team of brand designers.

Qualifications:

• 7+ years in-house or at an agency as a designer, frontend engineer, or UI/UX engineer with clear ownership of shipped work.
• A high bar for craft: typography, spacing, layout, grid, and visual hierarchy - details that most people miss.
• Design tool proficiency: Figma, Webflow, Builder.io (or equivalent).
• Frontend fluency: React, Next.js, TypeScript, CSS, JavaScript, HTML.
• Experience building high-fidelity prototypes, component libraries, and design system infrastructure.
• A portfolio that demonstrates both design sensibility and production-ready engineering.
• Comfort with ambiguity; ability to move fast without abandoning craft.
• Management experience a plus.
• Located in NYC.

It Pays to Work Here:

• Competitive starting pay.
• A discretionary annual bonus.
• Long-term incentive in the form of a new hire equity grant.
• Comprehensive health plans.
• 401K with company matching.
• Paid Parental Leave.
• Flexible time off.

Salary Range:

The base salary range for this role is between $150,500 - $215,000 in the State of New York, the State of California and the State of Washington. This range is not inclusive of our discretionary bonus or equity package.