Product Marketing Manager

About the role

The Product Marketing Manager will lead client projects from inception to completion, managing timelines, coordinating teams, and ensuring desired outcomes. A key part of the role involves direct communication with clients, providing updates, discussing strategy, and presenting reports. This position also contributes to business development by participating in pre-sales activities and preparing commercial proposals.

Responsibilities include overseeing the creation of websites, landing pages, and advertising materials. The manager will also be responsible for designing Customer Journey Maps (CJMs), identifying growth opportunities, and conducting thorough research and in-depth interviews to inform strategy. This role requires assembling and strengthening project teams to achieve client objectives.

Success in this role means consistently delivering strong results for clients, who are typically businesses with revenues between 100 million and 2 billion. The agency aims for significant growth, and this role offers considerable autonomy and influence over the product and project direction within a structured team environment. Continuous learning and professional development are supported.

The annual salary for this position ranges from $150,000 to $230,000.

Skills that matter here

• team and project management: This skill is essential for leading projects, overseeing timelines, and coordinating teams to deliver client results.
• strategies: The role requires developing and implementing marketing strategies for clients and participating in pre-sales activities.
• research: Conducting in-depth interviews and general research is necessary to identify growth points and inform marketing approaches.
• CJM: Designing Customer Journey Maps is a core responsibility for understanding user paths and optimizing marketing efforts.
• launch and develop products through marketing: This skill is central to the role, focusing on driving product growth and market presence for clients.

Who this role suits

• A professional with at least three years of agency experience or five years in digital marketing.
• Someone who thrives on leadership, taking full responsibility for project outcomes and team coordination.
• An individual who is proactive and committed to achieving results, with a strong ability to influence product direction.
• A person who values continuous learning and mentorship within a systematic team environment.

From the employer

• Lead projects as a manager: timelines, team, results
• Communicate with clients (updates, strategy, reporting)
• Participate in pre-sales and preparation of commercial proposals
• Manage the development of websites, landing pages, and advertising materials
• Design CJM and identify growth points
• Conduct research and in-depth interviews
• Assemble and strengthen project teams

• Experience in an agency for 3+ years or 5+ years in digital
• Experience in team and project management
• Ability to launch and develop products through marketing
• Experience in strategies, research, CJM
• Proactivity and responsibility for results

• Strong projects and clients without 'gray' niches
• A lot of freedom and influence on the product
• Systematic team without chaos
• Mentorship and clear growth
• Income increase (average +20% per year)
• Training and development at the company's expense
• Flexible start of the workday