DeFi Community Manager Social Media Lead

Remote $125k–$175k senior 4 months ago full-time

Role in brief

Coinme seeks a Senior DeFi Community Manager to lead the social media presence for Bitcoin Dollar. This role involves developing content, managing online communities, and building brand awareness across platforms like X/Twitter, Discord, and Telegram. Candidates with a strong background in crypto community management and content creation, particularly with an established Twitter presence, should apply.

About the role

This role focuses on establishing and expanding Bitcoin Dollar's presence across key social media channels. The individual will be responsible for creating engaging content for X/Twitter, fostering active communities on platforms like Discord and Telegram, and defining the brand's voice. Success in this position means significantly increasing Bitcoin Dollar's visibility and engagement within the DeFi space, turning online interactions into tangible community growth.

The Community Manager will also play a crucial role in external relations, identifying and collaborating with Key Opinion Leaders (KOLs) and influencers to amplify the brand's message. This involves strategic outreach and partnership management to drive listings and improve visibility on major DeFi aggregators. The goal is to build credibility and expand the reach of Bitcoin Dollar through strategic alliances and public representation.

Working within a small, dedicated team, this position requires a proactive approach to community development and content strategy. The role involves designing and implementing growth programs, continuously tracking performance metrics, and reporting on community and social media impact. This ensures that all efforts contribute directly to the strategic goals of increasing adoption and engagement for Bitcoin Dollar.

The annual salary for this full-time senior role ranges from $125,000 to $175,000.

Skills that matter here

  • community management: This role requires building and moderating communities on platforms like Discord and Telegram.
  • social media: The position involves owning Bitcoin Dollar's presence on X/Twitter and developing its social media content strategy.
  • content creation: The individual will be responsible for creating content that builds a following and defines the brand's voice.
  • DeFi mechanics: A deep understanding of DeFi is necessary to effectively communicate about Bitcoin Dollar and engage with the community.
  • KOLs and influencers: The role involves identifying, managing, and building relationships with key opinion leaders and influencers in the crypto space.
  • AI tools and workflows: Comfort with AI tools is required to enhance content creation and community management processes.

Who this role suits

  • Someone with a proven track record in crypto community management who can independently drive social media strategy.
  • A person who thrives on building connections and can effectively engage with diverse online communities.
  • An individual with a strong, established presence on crypto-focused social media, particularly X/Twitter.
  • A creative content creator who can articulate complex DeFi concepts clearly and compellingly.

From the employer

  • Own Bitcoin Dollar's presence on X/Twitter, creating content that builds a following.
  • Build and moderate active communities on Discord and Telegram.
  • Develop Bitcoin Dollar's brand voice and content engine.
  • Identify and manage relationships with KOLs and influencers.
  • Drive listings and visibility on major DeFi aggregators.
  • Design and launch community growth programs.
  • Represent Bitcoin Dollar in public forums to build brand credibility.
  • Track and report on community and social metrics.
  • 3+ years in community management, social media, or content creation in crypto/DeFi.
  • An active, established Twitter presence in the crypto ecosystem.
  • Deep understanding of DeFi mechanics.
  • Excellent written communication skills.
  • Experience building and moderating Discord and/or Telegram communities.
  • Strong relationships with KOLs and DeFi influencers.
  • Creative and prolific content creator.
  • Comfortable with AI tools and workflows.
  • Competitive salary ranging from $125,000 to $175,000 per year.
  • Opportunity to shape how millions save and grow their wealth.
  • Work in a small, high-conviction team at the intersection of Bitcoin and DeFi.

Questions about this role

What is the remote work policy for this role?

This is a fully remote position, allowing candidates to work from any location.

What level of experience is required for this position?

This is a senior-level role, requiring at least 3 years of experience in community management, social media, or content creation within the crypto/DeFi sector.

What are the core responsibilities of this role?

Key responsibilities include managing Bitcoin Dollar's social media presence on X/Twitter, building and moderating communities on Discord and Telegram, developing brand voice, and engaging with KOLs and influencers.

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