Influencer Marketing Assistant

About the role

This role focuses on the initial stages of influencer engagement, including outreach, negotiation of terms, and managing the pipeline of potential collaborators. The assistant will introduce campaign opportunities, discuss deliverables, and finalize pricing and timelines, ensuring a professional and empathetic approach throughout the process. This work is critical for establishing successful partnerships that align with the company's marketing objectives.

A key part of the position involves coordinating and overseeing scouts who identify new influencers. This includes reviewing their submissions, providing constructive feedback, and ensuring all proposed creators meet the quality standards for Simple Life's campaigns. The assistant will also screen influencer profiles for content relevance, audience authenticity, and engagement rates to ensure a strong fit.

Success in this role means effectively supporting the influencer marketing manager by summarizing campaign performance, tracking influencer response rates, and reporting on outreach metrics. The ideal candidate will contribute to the growth of Simple Life's brand presence by securing valuable partnerships and maintaining a steady flow of high-quality influencer collaborations.

The salary for this position ranges from $57,500 to $97,750 USD, based on expertise, skillset, and impact.

Skills that matter here

• influencer marketing: This role requires hands-on experience in influencer marketing, specifically with outreach, negotiation, and launching campaigns in the US and UK.
• negotiation skills: The ability to negotiate effectively is crucial for securing high-value partnerships with influencers.
• data-friendly mindset: A data-friendly mindset is needed to review metrics, establish budgets, and identify potential issues in creator profiles.
• communication and relationship-building skills: Strong communication and relationship-building abilities are essential for interacting with influencers and scouts.
• social media algorithms: An understanding of social media algorithms and key influencer marketing metrics is necessary for evaluating influencer effectiveness.

Who this role suits

• Someone with at least two years of experience in influencer marketing, particularly with US and UK markets.
• An individual who can manage multiple influencer activations simultaneously and possesses strong negotiation abilities.
• A person who is analytical, comfortable with data, and can identify red flags in creator profiles.
• A candidate with a positive, can-do attitude who thrives in a fast-paced environment with a significant workload.

From the employer

What You'll do:

• Initial Outreach & Negotiation: Initiate contact with influencers, introduce collaboration opportunities, and handle early-stage negotiations around deliverables, pricing, and timelines while maintaining professionalism and empathy.
• Scout Management: Coordinate and supervise scouts who identify potential influencers for upcoming campaigns. Review submissions, give feedback, and ensure proposed creators meet campaign quality standards.
• Influencer Screening: Evaluate influencer profiles for content relevance, audience authenticity, engagement rates, and platform fit.
• Reporting & Feedback: Summarize campaign performance, influencer response rates, and outreach metrics for the influencer marketing manager.

What we look for:

• 2+ years of experience in influencer marketing, including hands-on outreach, negotiations, and campaign launches in the US & UK markets.
• Ability to manage several influencer activations at once.
• Strong negotiation skills to secure high-value partnerships.
• A data-friendly mindset, able to review metrics, set sensible budgets, and spot any red flags in creator profiles.
• Positive energy and a can-do attitude, comfortable working in a fast-paced, growing environment with a solid workload.
• Great communication and relationship-building skills.
• Understanding of social media algorithms and key influencer marketing metrics.
• Experience in health & wellness products and strong familiarity with the US and UK influencer space is a bonus.

Perks and Benefits:

• Open-minded teams, a welcoming and inclusive company culture, plus the opportunity to make a real difference with a game-changing health tech product;
• A competitive salary based on your unique expertise, skillset, and impact on the product;
• Flexible hours. We focus on your results, not how long you spend at your desk.