Marketing Chief of Staff

About the role

This role centers on optimizing the marketing organization's operations at Cohere. The Chief of Staff will manage the entire planning cadence, including annual and quarterly goal setting, and lead weekly and monthly business reviews. This involves ensuring that planning is effective, decisions are made, and follow-through occurs, ultimately driving the marketing team's strategic execution.

A key aspect of this position is translating the VP of Brand's strategic priorities into actionable plans and ensuring their consistent execution across various marketing functions like brand, editorial, design, and demand generation. The Chief of Staff will act as a central point for resolving ownership questions and preventing conflicts or stalls in major programs, ensuring smooth collaboration within the marketing department.

Beyond internal marketing coordination, the role requires strong integration with other company departments such as sales, product, and finance. The Chief of Staff will represent marketing in cross-functional planning to ensure commitments are realistic and dependencies are visible. Additionally, this individual will handle special projects that do not fit into existing team structures, such as reorganizations or new agency relationships, seeing them through from beginning to end.

The annual salary for this position ranges from $155,000 to $240,000 USD.

Skills that matter here

• operating experience: The role requires over a decade of experience, specifically within a marketing organization, to manage complex operations effectively.
• demand generation: A practical understanding of demand generation and account-based marketing in a B2B context is necessary to discuss pipeline and strategy with credibility.
• marketing and pipeline metrics: Comfort with these metrics and budget management is crucial for building financial models and interpreting performance dashboards.
• running a budget: This skill is essential for managing financial resources and making trade-off decisions within the marketing department.
• Clear writing: The ability to communicate clearly and directly is vital for preparing leadership materials and holding senior-level discussions.

Who this role suits

• Someone with a decade or more of experience in marketing operations or a similar Chief of Staff role within a B2B setting.
• An individual who can bring structure and order to a rapidly evolving organization without hindering its progress.
• A person who communicates directly and clearly, capable of leading discussions with senior stakeholders.
• Someone adept at managing budgets and understanding marketing and pipeline metrics to inform strategic decisions.

From the employer

Operating Rhythm and Planning

• Run the marketing org's planning cadence: annual and quarterly planning, goal-setting, and the weekly and monthly business reviews. Hold the calendar.
• Drive budget and headcount planning against the slate, working from Marketing Ops' tracking and reporting, and keep both honest as priorities shift mid-quarter. You own the trade-off conversations; Marketing Ops owns the numbers underneath them.
• Make the reviews worth holding. Drive the prep, the follow-through, and the decisions that should come out of them.

Priorities and Cross-Functional Flow

• Turn the VP of Brand's priorities into plans the team can execute, then hold the line on those priorities when new fires start.
• Keep major programs from colliding or stalling across brand, editorial, design, product marketing, demand gen, and integrated marketing. A lot of this is seeing the crash coming and preventing it.
• Be the person teams come to when it isn't clear who owns a decision.

Connective Tissue with the Rest of the Company

• Represent marketing in cross-functional planning with sales, product, and finance, so the org's commitments are realistic and its dependencies are visible. When marketing promises something to another team, you make sure the promise was sane and gets kept.
• The systems plumbing behind that (lead routing, scoring, pipeline data) sits with Marketing Ops and RevOps. Your job is the planning and accountability layer on top of it. You'll also chase procurement and legal when purchases and projects stall.

Leadership Leverage

• Build the materials leadership relies on: board updates, all-hands content, exec readouts. Make them clear and honest, not decorative.
• Give the VP of Brand back time and attention by carrying the work that doesn't need to land on their desk.

Special Projects

• Lead the things that don't fit neatly on any one team's plate: a reorg, a new agency relationship, a flagship event, an org-wide planning week. Own them end to end.

What You Bring

• 10+ years of operating experience, with real time inside a marketing org in a Chief of Staff, business operations, or senior program-operations seat.
• A practitioner's understanding of demand generation and account-based marketing in a B2B context. You can talk pipeline, not just plans.
• Comfort with marketing and pipeline metrics and with running a budget. You can build the model and read the dashboard.
• A track record of bringing order to a fast, complex org without grinding it to a halt.
• Clear writing, straight talk, and the presence to hold a room of senior people to a plan.

Full-Time Employees at Cohere Enjoy These Perks

• A weekly lunch stipend of $75/£75 or equivalent in your local currency for lunch.
• Full health and dental benefits, including a separate budget for mental health.
• RRSP matching, 401K, Pension Scheme.
• 100% Parental Leave top-up for up to 6 months, for either parent.
• Annual enrichment benefits:
• Arts & culture, fitness/wellness, quality time, and a workspace improvement credit.
• Education & learning stipend for conferences, courses, and coaching.
• 6 weeks of paid vacation (30 working days!)
• Budget for traveling to other offices if you are remote, plus an annual company offsite.