Role in brief
Mercury, a fintech company, is looking for a Senior Brand Designer to lead creative vision for growth channels. This role involves designing across various platforms, using creative testing, and building scalable design systems. It suits a designer with a strong brand perspective, analytical mindset, and experience in paid ad creative and AI tooling.
About the role
This role focuses on developing the creative vision for Mercury's growth channels, encompassing campaigns, web, and social initiatives. The designer will create paid ad creatives in static, motion, and social formats, and design for lifecycle marketing touchpoints like email imagery and landing pages. A key aspect is utilizing creative testing as a strategic tool to inform design decisions and collaborating closely with growth marketing on campaign briefs.
The Senior Brand Designer will also contribute to building scalable creative systems, including templates, asset libraries, and workflows. This involves integrating growth and performance contexts into Mercury's overall brand system. The position requires art-directing video content and working with external production partners to ensure brand consistency and quality across all visual outputs.
Success in this position means demonstrating both design craft and strategic thinking, with a genuine point of view on brand. The ideal candidate will have an analytical mind and a strong interest in creative testing, using insights to refine and optimize designs. Fluency in AI tools as part of the creative process is also important for this role.
The salary range for this role is between $109,500 and $152,100 USD, with specific amounts varying based on location within the US.
Skills that matter here
- Figma: Proficiency in Figma is required for design tasks and building creative systems.
- motion design: Experience in motion design is a strong plus for creating dynamic ad creatives.
- video editing: Experience in video editing is a strong plus, and the role involves art-directing video content.
- AI tooling: Genuine fluency with AI tools is expected as part of the daily creative practice.
Who this role suits
- A designer with at least five years of experience in brand design, art direction, or visual communication.
- Someone who possesses a strong analytical mind and a genuine interest in creative testing.
- An individual who has a clear perspective on brand and can communicate effectively.
- A professional who is comfortable using AI tools in their creative workflow.
From the employer
Responsibilities
- Contribute across the full range of Brand Studio work — campaigns, web, social, and brand initiatives.
- Own the creative vision for Mercury's growth channels.
- Design paid ad creative across static, motion, and social formats.
- Use creative testing as a strategic tool.
- Partner closely with growth marketing on campaign briefs.
- Design for lifecycle marketing: email imagery, landing pages, and other conversion-focused touchpoints.
- Art-direct video and collaborate with production partners.
- Build scalable creative systems — templates, asset libraries, and workflows.
- Contribute to Mercury's brand system as it intersects with growth and performance contexts.
- Use AI tooling in your day-to-day work.
Requirements
- 5+ years of experience in brand design, art direction, or visual communication.
- A portfolio that demonstrates both craft and strategic thinking.
- Proficiency in Figma; motion and video editing experience is a strong plus.
- A genuine point of view on brand.
- A real appetite for creative testing and an analytical mind.
- Genuine fluency with AI as part of your creative practice.
- Strong communication skills.
- Experience with paid social platforms (Meta, LinkedIn) is a plus.
Conditions
- Competitive base salary and equity (stock options/RSUs).
- Salary ranges for US employees in major cities: $121,700 - $152,100.
- Salary ranges for US employees outside major cities: $109,500 - $136,900.
- Salary ranges for Canadian employees: 115,000 - 143,700 CAD.
- Mercury values diversity & belonging and is an Equal Employment Opportunity employer.
Questions about this role
What is the seniority level for this position?
This is a senior-level position requiring at least five years of experience in brand design, art direction, or visual communication.
What design tools are important for this role?
Proficiency in Figma is required, and experience with motion design, video editing, and AI tooling is highly valued.
How does this role contribute to the company's growth?
This role owns the creative vision for Mercury's growth channels, designing paid ad creatives, lifecycle marketing touchpoints, and using creative testing as a strategic tool.