Role in brief
Okx is seeking an Affiliate Business Development Manager to expand its presence in the MENA region. This role involves developing and managing affiliate partnerships, focusing on user acquisition and brand growth in the cryptocurrency sector. Candidates with a strong background in affiliate network building and regional connections should apply.
About the role
This role centers on devising and executing the affiliate growth strategy for Okx within the MENA region. The manager will identify and engage with potential crypto partners, including high-net-worth individuals and professional traders, to expand the platform's user base. Success in this position means significantly increasing user acquisition and enhancing Okx's brand awareness across the region.
A key component of the work involves cultivating relationships with HNW clients and influencers, and then leveraging these connections for user acquisition. The manager will plan and execute both online and offline marketing campaigns and events, collaborating with influencers, Key Opinion Leaders (KOLs), and media channels to reach target audiences.
The position requires a proactive approach to identifying new affiliates and creatively expanding the user base. It also involves managing multiple projects simultaneously and applying data analysis to optimize affiliate customer acquisition performance, ensuring efficient growth and strategic market penetration.
The salary for this position ranges from $82,000 to $138,000 USD annually.
Skills that matter here
- Cryptocurrency: This role requires experience in the cryptocurrency space to understand the market and engage with relevant partners.
- Affiliate management: The core function of this position is to build and manage a large affiliate network from inception.
- Project management: The manager will need to handle various priorities and deadlines associated with affiliate campaigns and partnerships.
- Data analysis: This skill is used to understand customer acquisition KPIs and optimize performance through segmentation.
- User acquisition: A primary goal of the role is to expand the user base through strategic affiliate partnerships and marketing efforts.
- Online marketing: This includes planning and executing digital campaigns with influencers and media channels to acquire users.
Who this role suits
- Someone with a proven history of building extensive affiliate networks from the ground up.
- An individual who possesses strong existing connections with high-net-worth clients and professional traders in the MENA region.
- A person capable of managing multiple projects and priorities effectively while meeting deadlines.
- A candidate who is fluent in both English and Arabic, essential for regional communication and relationship building.
From the employer
- Proactively identify and develop affiliates with communities and relationships that consist of HNW clients and professional traders
- Manage and enhance relationships with HNW clients in MENA, being in contact with them frequently, build partnerships with influencers for the purpose of user acquisition
- Planning and execution of online and some offline marketing activities, events, and campaigns with influencers/KOLs or media channels
- Expand the user base and grow awareness of the OKX brand
- Devise creative ways to identify potential affiliates/KOLs and acquire users
- Solid experience in Cryptocurrency, Finance, FX or any related space, with a track record in building large affiliate networks from start to finish
- Experience in business development or affiliate management
- Solid connections in the region with HNW clients and professional traders
- Solid project management skills and the ability to manage multiple priorities and deadlines
- Understanding of fundamental affiliate customer acquisition KPIs and optimization methods to improve performance through data analysis and segmentation
- Fluent in English and Arabic is a MUST
Questions about this role
Is this a remote position?
Yes, this role is designated as remote.
What level of experience is required for this role?
Candidates should have solid experience in cryptocurrency, finance, or FX, with a track record in building large affiliate networks and experience in business development or affiliate management.
What are the language requirements for this role?
Fluency in both English and Arabic is a mandatory requirement for this position.