Growth Lead - Argentina

Remote $112k–$188k senior English ANY 1 month ago full-time quality 7.6/10
  • Manage development and execution of regional and local product campaigns in partnership with internal stakeholders to ensure business objectives are met.
  • Work with global marketing to localize relevant campaigns in service of user growth.
  • Manage and grow strategic marketing partner relationships, channel experimentation, audience messaging, and spend accountability.
  • Be user obsessed: Map out the user journey and increase user funnel conversion through surfacing product ask, user education and operation campaigns.
  • Ideate, test, iterate, and optimize growth via paid acquisition, retargeting, and product optimizations across web and native-app growth channels.
  • Planning and execution of online and some offline marketing activities, events, and campaigns to local audiences.
  • Grow our user base and increase awareness of the brand in fun, creative and informative ways.
  • Monitor /campaign progress and results using data analysis and user feedback to ensure ever-improving efficacy and user experience.
  • Manage new media partnerships end-to-end to drive measurable growth.
  • Constantly work on new channels, creatives and other ideas for experimentation, optimization and acquisition growth.
  • Help shape the brand in Argentina.
  • Fluency in Spanish and English is a must.
  • Minimum 5 years of relevant marketing experience, preferably in a fast paced industry.
  • Execution-oriented mindset - with the humility, drive, and scrappiness to get it done.
  • Must have a strong interest and knowledge in crypto/blockchain/technology.
  • Must be able to work independently.
  • A university degree relating to Marketing is a plus.
  • Strong coordination skills and strategic mindset for marketing.
  • Familiarity with online and offline marketing avenues such as social media, community management, and event management.
  • Proven experience in growing and managing user base.
  • Shape the future with the world’s leading blockchain ecosystem.
  • Collaborate with world-class talent in a user-centric global organization with a flat structure.
  • Tackle unique, fast-paced projects with autonomy in an innovative environment.
  • Thrive in a results-driven workplace with opportunities for career growth and continuous learning.
  • Competitive salary and company benefits.
  • Work-from-home arrangement (the arrangement may vary depending on the work nature of the business team).

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