Art Director (Photo Production)

About the role

This Art Director role at BrainRocket focuses on leading the visual creation for advertising campaigns, with a specific emphasis on photo production. The work involves directing large-scale photo shoots that capture the iGaming world's energy, ensuring the imagery connects with a global audience. A key aspect is guiding projects from concept through to the final product, including managing artists and reviewing graphic materials for appropriateness.

The position requires a leader who can not only manage multiple tasks and prioritize effectively but also inspire and motivate a team of artists and graphic designers. Success in this role means delivering high-converting promotional creatives, maintaining quality control, and continuously improving work processes. The Art Director will also be responsible for setting a positive team atmosphere.

A significant part of the role involves implementing AI-driven tools to enhance various stages of production, from conceptualization to asset optimization. The ideal candidate will have experience in creating advertising campaigns centered on people-focused scenes, overseeing "staged fantasies," and providing expert direction on high-end retouching to achieve a polished yet realistic aesthetic.

The annual salary for this position ranges from $27,000 to $42,000 USD.

Skills that matter here

• photo production: This role is centered on leading and directing large-scale photo productions for advertising campaigns.
• advertising visuals: The Art Director will be creating high-converting promotional creatives for advertising.
• AI-driven tools: The role involves leading the implementation of AI tools into the production workflow for conceptualization and optimization.
• High-End Retouching Oversight: Expert direction on retouching is required to ensure a polished look while maintaining realism.
• directing human subjects: Expertise in directing people in lifestyle or narrative contexts for cinematic portrayals is essential.
• graphic design production: Understanding industry practices, tools, and workflows for graphic design production is necessary.

Who this role suits

• Someone with a minimum of three years of industry experience in photo production and advertising visuals.
• A leader who can inspire and motivate a diverse team of artists and graphic designers.
• An individual who possesses strong aesthetic skills and a keen eye for visual details.
• A professional capable of managing multiple tasks, prioritizing effectively, and meeting deadlines.

From the employer

• Leading the projects from the art side and leading the assigned artists;
• Lead the creative direction for large-scale photo productions that capture the excitement of the iGaming world, ensuring all imagery resonates with a diverse global audience;
• Lead the implementation of AI-driven tools into the production workflow to enhance conceptualization, background generation, or asset optimization;
• Helping create all necessary materials for the project from the concept phase until the final product;
• Managing multiple tasks simultaneously, prioritizing tasks, and adjusting schedules as needed;
• Reviewing graphic materials to assess their validity and appropriateness;
• Quality control, identifying work process improvements;
• Be a role model for the team and create a healthy and positive vibe.

• Minimum 3+ years of industry experience working with creative teams within a studio, preferably in photo production and advertising visuals;
• A proven track record in professional photo/visual production is essential; specifically, we are looking for an Art Director experienced in creating advertising campaigns centered around people-focused scenes;
• Oversee the creation of "staged fantasies"—scripting and directing complex, story-driven visual scenes that blend reality with imaginative concepts;
• High-End Retouching Oversight: Provide expert direction on retouching to ensure a polished, premium look while maintaining a "realistic" rather than "over-photoshopped" aesthetic;
• Expertise in directing human subjects in lifestyle or narrative contexts that avoid "high-fashion" tropes, focusing instead on realistic, relatable, yet cinematic portrayals;
• Understanding of industry-standard practices, tools, pipelines, workflows, technical budgeting, and challenges of graphic design production;
• Strong aesthetic skills with the ability to lead, inspire, grow, and motivate a diverse team of artists and graphic designers;
• Attention to visual details;
• Ability to meet deadlines and collaborate with a team;
• Advanced level of English.

• Modern office in New Belgrade;
• 24 vacation days annually;
• 6 sick days without a medical certificate;
• Premium Health Insurance (coverage up to 5,000 EUR annually);
• Special occasion gifts: birthday, wedding, newborn;
• Learning & Development budget (for conferences, courses, and certifications);
• Corporate events: international parties, team buildings, activities;
• Career growth opportunities in a fast-growing company;
• Relocation package for international candidates (if you're not in Serbia);
• Sports package (FitPass membership);
• Language classes: Serbian & English (company-covered).