Role in brief
Gauntlet is a company focused on building financial systems for the future, and they are looking for a Product Marketing Manager to oversee product positioning and manage product launches. Candidates with product marketing experience in crypto or fintech who can create clear narratives and materials should consider applying.
About the role
In this role, you will be responsible for shaping the messaging and positioning of Gauntlet's vault products, ensuring that they resonate with institutional clients. You will manage product launches from start to finish, collaborating closely with business development to refine materials and address market feedback.
You will join a team that blends expertise in traditional finance and crypto, contributing to a company that manages over $1.5 billion in client total value locked. Success in this position involves effectively translating complex technical concepts into compelling narratives and ensuring that sales teams are equipped with the necessary tools to succeed.
The salary for this role ranges from $150,000 to $180,000, with potential for additional earnings based on performance and equity options.
Skills that matter here
- product marketing: This role requires a strong background in product marketing to effectively position and launch vault products.
- communications: Strong communication skills are essential for creating clear narratives and engaging materials.
- sales enablement: You will build resources that support the sales team in effectively promoting Gauntlet's products.
- DeFi: Hands-on knowledge of DeFi is beneficial for understanding the products and market dynamics.
- fintech: Experience in fintech is important for grasping the financial concepts relevant to Gauntlet's offerings.
- technical writing: You will produce technical documentation and marketing materials that clearly explain product features.
Who this role suits
- A person with 3-6 years of experience in product marketing or communications, preferably in crypto or fintech.
- Someone who can quickly understand and articulate complex financial concepts.
- An individual with a strong instinct for product positioning and narrative development.
- A proactive team member who thrives in a remote work environment and values collaboration.
From the employer
- Own product positioning and messaging for vault products, new strategies, and structured products.
- Translate positioning into the materials that sell: BD slide decks, landing pages, technical documentation, and proof points.
- Run product launches end-to-end. Pre-launch data collection, waitlists, launch copy, sales enablement, BD training, mock pitches.
- Build the sales enablement library. Slide decks, one-pagers, proposals, battlecards, product FAQ.
- Own the product to marketing feedback loop. Regular sessions with BD to surface objections, adoption blockers, and market signal.
- Support launch communications. Blog posts and social copy for new product launches (press is handled by an external PR consultant — you coordinate, not pitch).
- Own the product surface on the website. Product pages, launch announcements, partner integrations.
- Support co-marketing with partners aligned to Gauntlet's institutional narrative.
- 3–6 years in product marketing, marketing, or communications at a crypto, fintech, or financial infrastructure company.
- Strong grasp of technical and financial concepts. Hands-on DeFi knowledge is a real plus, but not a gate. A sharp fintech marketer who ramps fast clears the bar.
- Strong instinct for product positioning: turning technical work into clear narratives and buyer-ready materials.
- Experience owning product launches end-to-end.
- Track record of building sales enablement (decks, one-pagers, proposals, battlecards) that BD actually uses.
- Solid writing across blog posts and social copy.
- High proficiency with AI tools — you use LLMs and agents in your day-to-day work and have built things with them.
- Remote first — work from anywhere in the US & CAN!
- Regular in-person company retreats and cross-country "office visit" perk
- 100% paid medical, dental and vision premiums for employees
- $1,000 WFH stipend
- Monthly reimbursement for home internet, phone, and cellular data
- Unlimited vacation
- 100% paid parental leave of 12 weeks
- Fertility benefits
- Opportunity for incentive compensation
The national pay range for this role is $150,000 - $180,000 base plus additional On Target Earnings potential by level and equity in the company. Our salary ranges are based on paying competitively for a company of our size and industry, and are one part of many compensation, benefits and other reward opportunities we provide. Individual pay rate decisions are based on a number of factors, including qualifications for the role, experience level, skill set, and balancing internal equity relative to peers at the company.
Questions about this role
Is this role remote?
Yes, this position is remote and can be done from anywhere in the US and Canada.
What is the level of experience required?
Candidates should have 3-6 years of experience in product marketing, marketing, or communications.
How do I apply?
You can apply through the Gauntlet website provided in the job posting.