Regional Affiliate BD Manager

About the role

As a Regional Affiliate BD Manager at Woo, you will be responsible for identifying and managing partnerships that drive trading volume and user engagement. This includes working with KOLs, affiliates, and brokers to develop effective cooperation models and incentives.

You will collaborate with marketing and product teams to ensure that campaigns are well-supported and aligned with market needs. Success in this role will be measured by your ability to activate partners and contribute to revenue growth through effective relationship management.

The listed salary range reflects the competitive compensation for this role in the crypto industry.

Skills that matter here

• business development: This role requires proven business development experience in the crypto space to effectively drive partnerships.
• partner management: You will need to manage relationships with various partners to improve trading volume and user activity.
• communication: Strong English communication skills are essential for coordinating with internal teams and partners.

Who this role suits

• Someone with a background in business development within the crypto or fintech sectors.
• A practical individual who thrives in fast-paced environments and adapts quickly.
• A candidate who is commercially driven and can demonstrate previous successes in partnership activation.
• An effective communicator, ideally with additional language skills relevant to regional markets.

From the employer

What You Will Do

• Identify, evaluate, negotiate, onboard, and activate KOLs, affiliates, brokers, trading communities, educators, and regional partners.
• Build and manage cooperation models such as rebate programs, commission structures, affiliate incentives, broker partnerships, community campaigns, and trading-focused partnerships.
• Manage partner relationships and continuously improve trading volume, active users, deposits, conversion, and revenue contribution.
• Work with Marketing, Product, and BD leadership to support localized campaigns, partner materials, market feedback, and product improvement.
• Build market maps covering partner landscape, competitor activity, KOL ecosystems, trading communities, and user behavior.
• Track partner performance and provide regular reporting on pipeline, activation, campaign results, and commercial contribution.
• Coordinate with internal teams before launching market-facing campaigns, partner promotions, or user-facing activities.
• The first 3 months will be a ramp-up and performance review period, with expectations aligned around qualified partner pipeline, partner activation, trading volume, revenue contribution, and execution quality.

What You Bring

• Proven BD experience in crypto exchange, futures trading platform, broker, affiliate business, fintech trading product, or Web3 trading product.
• Hands-on experience with KOL, affiliate, broker, rebate, commission, or partner incentive models.
• Existing partner resources in at least one regional market, language group, or trading community.
• Strong understanding of crypto trading users, futures products, trading communities, and partner-driven acquisition.
• Ability to activate partners and generate measurable commercial contribution.
• Able to explain previous BD outcomes such as trading volume, active users, deposits, net fee, partner revenue, or campaign ROI.
• Strong English communication skills; additional regional languages are a plus.
• Commercially driven, practical, and comfortable working in a fast-moving crypto environment.