B2B Marketing Manager (PR/Events)
Role in brief
SegmentStream is hiring a B2B Marketing Manager to manage public relations and event participation. This role involves securing media mentions, podcast appearances, and speaking opportunities at industry events. Candidates with experience in PR, event coordination, or influencer collaborations, and an interest in marketing technology, should consider applying.
About the role
This role focuses on increasing SegmentStream's visibility within the MarTech and AI sectors. The manager will be responsible for leading public relations initiatives, which includes securing features in industry publications, arranging podcast interviews, and coordinating content distribution. A key part of the work involves identifying and obtaining speaking opportunities at significant industry conferences and events.
The position also requires building brand awareness through strategic collaborations with industry influencers. This involves identifying relevant figures, developing relationships, and executing campaigns that align with the company's marketing goals. Success in this role means consistently generating media attention and establishing the company's presence at key industry gatherings.
SegmentStream operates as a fully distributed, international team within the MarTech/AI space. The company values functional ownership and an entrepreneurial approach, suggesting a work environment where individuals are expected to take initiative and drive their projects forward. The role is suited for someone who thrives in a results-driven setting and is interested in contributing to an early-stage technology startup.
The salary for this position ranges from $57,500 to $97,750 annually, complemented by an attractive stock compensation package.
Who this role suits
- A person with a background in public relations or event management, specifically focused on securing media placements or speaking engagements.
- Someone who is highly energetic, driven, and enthusiastic about their work.
- An individual with a strong interest in marketing measurement and online advertising technologies.
- A candidate who is eager to join and contribute to an early-stage technology startup environment.
From the employer
- Lead PR & content distribution efforts to get publications & mentions in industry media, blogs, and podcasts.
- Obtain speaking slots at key industry conferences/events.
- Build awareness through collaboration with industry influencers.
- Successful experience in PR, obtaining speaker slots, or building awareness through podcasts.
- Fluent English.
- High energy, drive, and enthusiasm.
- Interest in marketing measurement and online advertising.
- Desire to join an early-stage technology startup.
- Competitive salary plus attractive stock compensation package.
- Opportunities for career growth.
- Part of a results-driven working environment.
Questions about this role
What is the company's remote work policy?
SegmentStream is a fully distributed team, and this role is designated as remote.
What level of seniority is this position?
This is a middle-seniority position.
How can I apply for this role?
The job description does not specify an application method, but typically applications are submitted through the company's website or a designated job portal.
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