Member of Product Marketing, Content
Role in brief
Anchorage Digital is seeking a Member of Product Marketing, Content to create impactful storytelling and content for institutional clients in the crypto sector. Ideal candidates have experience in content creation and cross-functional collaboration.
✓ Direct apply: you message the hiring person on Telegram. No ATS.
About the role
In this role, you will be responsible for transforming customer outcomes and product capabilities into compelling narratives that build trust and drive sales. You will create high-impact content and manage the content repository, ensuring messaging is consistent and actionable.
You will collaborate with various teams, including Product Marketing and Compliance, to produce high-quality content that enhances engagement and accelerates deal cycles. Success in this position involves a strong focus on customer insights and the ability to convey complex product details in a clear manner.
The salary range for this position is competitive, starting at $76,000 and going up to $247,500.
Skills that matter here
- AI tools: This role leverages AI tools to enhance content creation and storytelling.
- content creation: You will be tasked with producing content that resonates with institutional audiences.
- storytelling: Storytelling is key to turning product capabilities into persuasive narratives.
- cross-functional collaboration: Collaboration with Product, Sales, and Customer Success teams is essential for success.
- communication: Strong communication skills are necessary to ensure consistent messaging across all content.
Who this role suits
- You have a background in content creation for institutional audiences.
- You thrive in collaborative environments and enjoy working with cross-functional teams.
- You are intellectually curious and adept at synthesizing insights to inform content development.
- You are willing to dive deep into complex product details to create clear, differentiated narratives.
From the employer
Responsibilities
- Turn customer outcomes and product capabilities into clear proof that drives sales and builds trust.
- Create high-impact content and manage our enablement repository.
- Ensure messaging is consistent and actionable while owning the monthly customer newsletter.
- Collaborate across Product Marketing, Product, Marketing, and Compliance to deliver high-quality content that drives engagement and accelerates deal cycles.
Requirements
- Experience creating content and enablement for institutional audiences.
- Proven ability to partner cross-functionally with Product, Sales, and Customer Success to develop and distribute high-impact content and GTM assets.
- Intellectually curious, with a strong focus on synthesizing customer insights to inform messaging, positioning, and content development.
- Willingness to go deep on complex product details and translate them into clear, differentiated narratives across demos, case studies, thought leadership, and our customer newsletter.
Conditions
- Competitive salary range of $76,000 to $247,500.
- Remote work environment.
- Inclusive workplace culture.
Questions about this role
Is this position remote?
Yes, this is a fully remote position.
What is the salary range for this role?
The salary range is between $76,000 and $247,500.
What skills are required for this role?
Candidates should have experience with AI tools, content creation, storytelling, cross-functional collaboration, and communication.
✓ Direct apply: you message the hiring person on Telegram. No ATS.