Role in brief
Binance is seeking a candidate for their Accelerator Program focused on Brand Partnerships. This role involves identifying partners, negotiating deals, and executing strategies in the Web3 space. Ideal for those with brand and marketing experience, especially in crypto.
About the role
In this role, you will be part of Binance's Accelerator Program, specifically targeting brand partnerships within the expansive blockchain ecosystem. You will work closely with various cross-functional teams to develop and execute partnership strategies that align with the company's vision and business goals.
Success in this position requires strong project management and relationship-building skills, as you will negotiate partnerships and manage global budgets. You will also leverage data to assess campaign performance and share insights to enhance marketing execution across regions.
The salary range for this position is between $112,000 and $188,000, reflecting the competitive nature of the role.
Who this role suits
- A candidate with a solid background in brand and marketing execution.
- Someone who excels in project management and has strong communication skills.
- A proactive and resourceful individual who thrives in fast-paced environments.
- An individual with a high level of curiosity and a willingness to learn about the crypto and Web3 space.
From the employer
- Identify and evaluate partners who share our vision
- Negotiate brand partnerships to achieve business goals
- Build and execute partnership strategies and activation plans
- Work with cross-functional teams (brand, comms, insights, design, content, data, product, social media, legal) to plan annual strategy (goals, budget, channels, product-market fit)
- Use data to set goals and measure campaign performance (short-term and long-term)
- Manage global budgets and improve ROI
- Share market insights and industry knowledge
- Support regional and local teams to improve marketing execution
- Lead complex projects from start to finish
- Be proactive, resourceful, and action-driven
- Experience in brand, marketing, and campaign/event execution
- Strong project management, strategy, relationship-building, and storytelling skills
- Experience working with global partners, internal teams, and agencies
- Strong understanding of brand positioning and partnership value
- Creative and data-driven mindset
- Clear and concise communication skills
- Bilingual English/Mandarin is required to be able to coordinate with overseas partners and stakeholders
- Experience or strong understanding of crypto/Web3 (NFTs, fan tokens) is a plus
- Comfortable working in a fast-paced environment
- High curiosity and willingness to learn
- Shape the future with the world’s leading blockchain ecosystem
- Collaborate with world-class talent in a user-centric global organization with a flat structure
- Tackle unique, fast-paced projects with autonomy in an innovative environment
- Thrive in a results-driven workplace with opportunities for career growth and continuous learning
- Competitive salary and company benefits
- Work-from-home arrangement (the arrangement may vary depending on the work nature of the business team)
Questions about this role
What is the remote policy?
The position is remote, but the work-from-home arrangement may vary depending on the business team's needs.
What skills are required for this role?
Candidates should have experience in brand marketing, strong project management skills, and ideally, an understanding of crypto and Web3.