Binance Accelerator Program - PR (APAC)

About the role

This role focuses on supporting Binance's public relations efforts across the APAC region. Responsibilities include drafting and editing press materials, monitoring media coverage, and compiling reports. The specialist will also help localize global messaging and support regional PR campaigns, contributing to the company's communication strategy in a diverse market.

The position is part of Binance's Accelerator Program, offering exposure to regional PR strategies and cross-functional team collaboration. It provides insights into global brand positioning and reputation management within the blockchain ecosystem. The work involves research into industry trends to inform communication approaches.

Success in this role means effectively assisting the PR team in executing regional strategies, maintaining accurate media lists, and contributing to communication materials. The specialist will help ensure consistent messaging and support the overall goal of building an inclusive financial ecosystem, serving a large global user base.

The listed salary range for this junior remote position is between $70,000 and $219,000 USD.

Skills that matter here

• Communications: This role requires a background in communications to assist with drafting press materials and supporting regional communication strategies.
• PR: The position is specifically within Public Relations, involving media monitoring, campaign support, and media list maintenance.
• Marketing: A marketing background is relevant for understanding regional campaign execution and communication material development.
• Journalism: Skills from journalism are useful for drafting and editing press materials and understanding media relations.
• English: Strong written and verbal communication skills in English are essential for drafting content and interacting with media.
• crypto: An interest or basic knowledge of crypto is required to understand the industry context for PR activities.

Who this role suits

• Someone who is highly organized and detail-oriented, capable of managing multiple tasks like media monitoring and report compilation.
• A candidate with strong curiosity about media, technology, and financial innovation, eager to learn about the Web3 space.
• An individual who thrives in a supportive role, assisting with content creation and campaign execution within a larger team.
• A person with an interest in crypto, fintech, or financial markets, looking to apply their communication skills in a relevant industry.

From the employer

• Assist in drafting and editing press materials.
• Support media monitoring across APAC markets.
• Compile coverage reports and maintain media lists.
• Support development of regional communication materials.
• Assist in localizing global messaging.
• Support execution of regional PR campaigns.
• Conduct research on industry trends.

• Currently studying or recently graduated in Communications, PR, Marketing, Journalism, or related field.
• Strong written and verbal communication skills in English.
• Highly organized and detail-oriented.
• Strong curiosity about media, technology, and financial innovation.
• Interest or basic knowledge in crypto, fintech, or financial markets.

• Exposure to regional PR strategy across multiple APAC markets.
• Experience working with cross-functional and cross-cultural teams.
• Insight into reputation management and global brand positioning.
• Competitive salary and company benefits.
• Work-from-home arrangement.