Role in brief
Binance is seeking a Marketing Manager based in Romania to lead local marketing initiatives for their cryptocurrency exchange. Candidates with at least three years of relevant experience in Web3 or fintech should consider applying.
About the role
In this role, you will manage a full spectrum of marketing activities, including events, partnerships, and community engagement. Your efforts will focus on both acquiring new users and retaining existing ones, ensuring that marketing strategies are culturally relevant and effectively localized.
You will work within a global organization that values user-centric approaches and flat structures. Success in this position involves effectively managing local marketing budgets, delivering clear performance reports, and driving engagement through various channels.
The salary range for this role is between $90,000 and $150,000, reflecting the competitive nature of the position.
Who this role suits
- A marketing professional with at least three years of experience in relevant fields.
- Someone who thrives in fast-paced, innovative environments and enjoys autonomy.
- A native Romanian speaker with strong English skills, capable of engaging diverse audiences.
- An analytical thinker who can convert insights into actionable marketing strategies.
From the employer
- Full 360 local marketing execution: both online and offline: Events, Partnerships, CRM, Users Lifecycle, SEO & ASO
- Secure External Marketing Acquisition + Existing Users Retention
- Hyper Localization across Blogs, CRM, announcements to deliver cultural adoption
- Social Media channels management, Community Engagement with Binance Angels, KOLs Onboarding & Partnerships
- Manage local marketing budgets, ensuring efficient allocation and ROI
- Deliver timely and clear reporting and accountability on campaign performance
- Minimum 3 years of relevant marketing experience (Web3, fintech, or agency background preferred)
- Proven track record in partnerships, campaign management, community building, or lifecycle marketing
- Previous experience working in a Web3/crypto marketing agency or startup is highly desirable
- Native Romanian and fluent English language proficiency
- Strong analytical skills, with the ability to translate insights into actions
- Shape the future with the world’s leading blockchain ecosystem
- Collaborate with world-class talent in a user-centric global organization with a flat structure
- Tackle unique, fast-paced projects with autonomy in an innovative environment
- Thrive in a results-driven workplace with opportunities for career growth and continuous learning
- Competitive salary and company benefits
- Work-from-home arrangement (the arrangement may vary depending on the work nature of the business team)
Questions about this role
Is this position remote?
Yes, this role offers remote work options.
What is the required experience for this role?
Candidates should have a minimum of three years of relevant marketing experience.
How can I apply for this position?
Interested candidates can apply through the Binance website.