Senior Growth Marketing Manager

Remote $120k–$200k senior English B2 1 month ago full-time quality 8.3/10
Growth MarketingUser AcquisitionLifecycle ManagementA/B TestingAnalyticsCRMSEOASO

User Growth & Reactivation:

  • Launch non-standard activations to engage and reactivate the existing userbase;
  • Unlock new user growth via creative innovations: new product offerings, interactive mechanics, A/B testing, and lifecycle optimisation;
  • Map and improve the entire user journey (Visit → Registration → KYC → Deposit → Trade) to boost business conversion funnel;

Promotions:

  • Drive and execute series of educational and bonus-based campaigns;

Ads management:

  • Ideate, test, and optimize paid acquisition campaigns (web + app);
  • Manage ASO/SEO experiments and retargeting campaigns;

Accountability & Reporting:

  • Fully own Ukrainian OKRs completion, frequently escalate Metrics Progress & Campaigns Performance with Marketing & Operations team.

Requirements:

  • 2–4 years of relevant experience in Growth, Digital, or Performance Marketing (preferably crypto, tech/IT, fintech, e-commerce, or mobile apps);
  • Proven expertise in Acquisition, Retention, Paid Ads, ASO/SEO, Analytics, CRM/email marketing;
  • Execution-oriented mindset with strong ownership and independence;
  • Analytical and data-driven, with hands-on A/B testing and product optimisation experience;
  • Native-level Ukrainian + strong English proficiency;
  • Passion for crypto / blockchain / fintech, staying up-to-date with industry trends.

What We Offer:

  • A senior role with full ownership of growth marketing in a top-priority market;
  • Opportunity to shape the growth framework for Binance Ukraine (Top10 Mature Market globally);
  • Work alongside a passionate local team and global marketing leadership;
  • Competitive compensation package and performance-based incentives;
  • High visibility role with direct impact on adoption in one of the most crypto-mature countries in the world.
  • Work-from-home arrangement (the arrangement may vary depending on the work nature of the business team).

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