Marketing Jobs in Crypto & Web3
Crypto marketing managers grow communities and drive adoption in a space where Twitter, Discord, and Telegram often matter more than traditional channels. The role blends brand building, content, and growth experiments while navigating influencer partnerships, airdrops, and the fast, meme-driven culture of web3 audiences.
Employers look for people who genuinely understand the ecosystem, can write credibly for a skeptical community, and can measure what works through on-chain and off-chain data. Skills in community management, narrative crafting, paid and organic growth, and staying compliant with shifting advertising rules all set strong candidates apart.
Companies hiring Marketing talent
Top skills
Open Marketing roles
110 jobsProject Marketing Lead
Centro Team · Remote
$58k–$98k
3 months ago
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Director, Institutional Growth
Solana · Remote
$200k–$300k
3 months ago
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Senior Growth Product Manager
Infomediji · Remote
$86k–$138k
3 months ago
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Social Media and Influencer Marketing Manager
Injective Foundation · Remote
$90k–$120k
3 months ago
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DeFi Community Manager Social Media Lead
Coinme · Remote
$125k–$175k
3 months ago
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Business Development Manager, VIP /Institutional Growth
Binance · Remote
$76k–$300k
3 months ago
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Growth Specialist
BitMEX · Remote
$68k–$112k
3 months ago
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DACH Marketing Lead
Binance · Remote
$112k–$188k
3 months ago
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Growth Campaign Manager - Spanish/Portuguese Speaker
Binance · Remote
$125k–$220k
3 months ago
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Head of Growth
Genius · Remote
$90k–$110k
3 months ago
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Marketing jobs by location
Frequently asked questions
What channels matter most in crypto marketing?
Twitter, Discord, and Telegram lead, supported by content, podcasts, and influencer or KOL partnerships. Community engagement often outweighs paid acquisition.
Do I need crypto experience to land a marketing role?
Strongly preferred. Audiences are skeptical of outsiders, so genuine fluency in the culture and products makes your messaging land and builds trust.
How do crypto marketers measure success?
Through community growth, engagement, and on-chain signals like new wallets or TVL inflows, combined with standard funnel and retention metrics.
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